How to maximize the sale price of your house. The Goldilocks method.
List price is the key to maximizing the sale price of your house. List too high and you run the risk of turning your buyer away and sitting on the market too long. List too low and you potentially leave thousands of dollars sitting on the table. The key is to be like like Goldilocks and find the list price that’s… you guessed it… Just right.
HOW DO WE DETERMINE IF THE LIST PRICE IS JUST RIGHT?
It starts with a comprehensive market analysis. We look at comparable sales in the neighborhood. We evaluate active competition and potential market interrupters. We look at the state of the overall market. We take seasons into consideration. In other words, we look at every possible detail that could affect the price. You play a role in this, too.
It’s up to you to make sure your house is in tip top shape. We have a philosophy called Everything Talks. What does Everything Talks mean? It means that every little detail in your house communicates something to potential buyers. If the pantry is in total disarray, or the mantel is cluttered, or the office hasn’t been straightened up, buyers might assume, rightly or wrongly, that other more significant parts of the house may not be taken care of. Their overall impression of the house can be compromised by a seemingly insignificant detail. When you work with us, we will help to ensure everything in the house is… just right.
Once the market analysis is complete and your house is in tip-top shape, we’ll determine the proper list price together. Low enough to generate interest in potentially more than one buyer. High enough to make sure you get every dollar your house is worth. In other words…